Senior Advisor, Content and Channels

We’re looking for a communications specialist with expertise in social media to help tell the story of Pōneke. Help us connect Wellingtonians with the places, people and projects shaping our city.

Wellington is a city like no other. Creative, vibrant, resilient and full of passionate communities, it's a place where people care deeply about what happens in their city. At Wellington City Council, our Communications and Creative team plays a critical role in helping Wellingtonians stay informed, have their say, and understand the work we're doing to build a better future for Pōneke.

We're looking for an experienced Senior Advisor Content and Channels to join our team on a fixed-term parental leave cover through to 30 September 2027.

This is an exciting opportunity for a professional who thrives in a fast-paced environment, loves creating engaging content, can operate across social media with ease, and can confidently navigate everything from community conversations and reputation management through to strategic campaigns and emergency communications.

Āu ake mahi | What you'll do

You'll play a leading role in managing, monitoring and developing the Council’s internal and external communication channels including writing digital copy and driving social media presence across platforms like Facebook, Instagram, TikTok, LinkedIn, YouTube. You will help to ensure our content is engaging, timely and aligned with our organisational priorities.

Working closely with teams across Council, you'll:

• Develop and deliver content and campaigns that connect with Wellingtonians
• Create compelling content that showcases Council projects, facilities, services and people
• Provide expert advice and coaching on social media best practice
• Monitor channels, identify emerging issues and help manage reputation risks
• Analyse performance and provide insights that inform decision-making
• Support the Council's emergency management and crisis communications response when needed

Ngā tohu me ngā wheako | Qualifications and experience

You'll be a confident communications professional with a strong understanding of social media strategy, content creation and audience engagement.

You'll bring:

• Several years' experience managing social media in a communications, marketing, media or public sector environment
• A track record of developing successful social media campaigns and content
• Outstanding written communication skills and sound judgement
• Experience providing strategic advice to stakeholders and senior leaders
• Strong analytical skills and the ability to turn data into actionable insights
• A proactive, solutions-focused approach and the ability to perform under pressure
• A collaborative style and a passion for connecting communities through great communication.

We are looking to appoint between $98,566 and $115,959 per annum, for this role, depending on relevant skills and experience.

Nōu te rourou | What's in it for you

Working for the Council offers you a range of benefits including 5 weeks annual leave (pro-rata), flexible working options, health and wellbeing support, Council staff discounts and a range of learning and development programmes and opportunities.

View our Employee Value Proposition Video to see what our employees say about working at WCC.

Diversity:

We want your application to enable you to portray the real you. Skills are gained across many areas of our life, not just formal employment.  If you can demonstrate the skills listed in the advert through whānau life, community or mahi aroha (volunteering) we encourage you to apply and share your story with us in your cover letter.

We welcome applications from all people and like our workforce to reflect the diverse communities we serve.

Accessibility Support:

We want to make sure any accessibility requirements you may have, are well supported so the selection process is equitable for everyone. Please let us know if there are any adjustments or support, we can offer to make our process more accessible to you by emailing: recruitment@wcc.govt.nz

Applications close 22 November 2026. Please note that we may engage with applicants prior to the vacancy closing and/or close applications ahead of this date so we encourage you to submit your application as soon as possible.

We are looking for a skilled writer, so we recommend writing your application without AI assistance.

All applications must be submitted online and must have the right to work in New Zealand – we will not accept emailed applications.

Pre-employment Checks: All employees must undergo a Criminal Conviction Check, the results of which will be held on your employee file if employed.

If you have questions, please contact Koro Vaka’uta, Manager Community Communications Koro.Vakauta@wcc.govt.nz